Abstract
"Perusahaan Makanan Meru (PMM)" is a business founded by Encik Razif bin Aman and his wife, Puan Christina Latifah binti Abdullah. For past 17 years, PMM had produced traditional cakesbased such as bahulu. The production was baked by using coconut fiber and charcoal. Their main
products are bahulu kemboja, bahulu pecah 8, bahulu gulung and bahulu cermai. The company was started to expand, and many products were introducing and produced after the first few sales gave a lot of positive feedbacks from their customers. After that, this PMM was quite popular among residents and popular in nationwide as their services can deliver tneir products all over the West Malaysia. They receive high demand especially during school holiday, festive seasons and wedding seasons.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Osmera, Aimi Najwa UNSPECIFIED Hamid, Nur Izzati Iryani UNSPECIFIED Sallehuddin, Noor Shayhadah UNSPECIFIED Ahmad, Nur Aidil Syazyanty UNSPECIFIED Sayadi @ Saydi, Najwa Shafiqa UNSPECIFIED |
Contributors: | Contribution Name Email / ID Num. Advisor Zainal Abidin, Zanariah UNSPECIFIED |
Subjects: | H Social Sciences > HD Industries. Land use. Labor > Industry H Social Sciences > HF Commerce > Business H Social Sciences > HF Commerce > Business > Success in business |
Divisions: | Universiti Teknologi MARA, Shah Alam > Faculty of Health Sciences |
Keywords: | ETR, Case Study, Food |
Date: | 2019 |
URI: | https://ir.uitm.edu.my/id/eprint/51233 |
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