Abstract
Travelocity Rent-a-Car is the outcome of everyone's ideas and interest in car rental. Their
impossible dream turns into a reality when an opportunity to open a car rental business comes
up to them. The name itself reflects the main purpose of opening the business which is to fulfil
the demand of transportation nowadays especially students. The nature of this business is
service where we provide high quality of car condition in cheaper rental price.
The head office of Travelocity Rent-a-Car runs at Sulaman Sentral. 1t is situated at the
opposite of the busiest shop lots in Sepanggar area which is lndah Permai. The location chosen
there because it is strategically located in between of majority educational institution in Kota
Kinabalu such as Universiti Teknologi MARA, Polytechnic KK, Universiti Malaysia Sabah
etc. Endless houses and shop lots surrounding Sulaman Sentral has also created business
opportunity for Travelocity Rent-a-Car.
The date of business commencement for this business is on June 2012 which is the next
year. This is due to the time taken for the partners to finish their education in diploma level.
The incorporation of business, application of business licence, searching for business location,
and also the renovation of premise will approximately took seven months to complete, that is
from December 2011 to June 2012.
There are several factors which led us to select this proposed business. One of those is the
increase of demand of transportation. Student nowadays tends to drive their own personal car
to do tasks that requires them to travel around. Since most of the university has a policy not to
allow the students to bring their car to the campus, they have the only one option: to rent a car
for the outside. Here the solution they proposed and finally come up with this business idea.
Metadata
Item Type: | Entrepreneurship Project |
---|---|
Creators: | Creators Email / ID Num. Idris, Mohd Irwan 2008324407 Parawangi, Andy Sukardi 2008337329 Jakariah, Asyraf Fikri 2008712871 Mohamad, Nur Fadilah 2008338525 Baharudin, Nur Hazwani 2008774635 |
Subjects: | G Geography. Anthropology. Recreation > G Geography (General) > Travel and the state. Tourism H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning H Social Sciences > HD Industries. Land use. Labor > Automobile industry and trade H Social Sciences > HD Industries. Land use. Labor > Service industries |
Divisions: | Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Business and Management |
Keywords: | Business plan; Business management; Entrepreneurship; Car Rental; Rental Service |
Date: | 15 September 2011 |
URI: | https://ir.uitm.edu.my/id/eprint/49156 |
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