ENT 530 Social Media Portfolio: Mr. Kiwi Alor Setar / Norazreen Nashwa Zainol

Zainol, Norazreen Nashwa (2021) ENT 530 Social Media Portfolio: Mr. Kiwi Alor Setar / Norazreen Nashwa Zainol. [Entrepreneurship Project] (Unpublished)

Download

[thumbnail of 48208.pdf] Text
48208.pdf

Download (725kB)

Abstract

The nature of the business of Mr. Kiwi Alor Setar is food and beverages. Mr. Kiwi Alor Setar is a new online business that mainly operates on a Facebook platform that is used to communicate and sell the products to the customers.
The main objective of this company is to sell high-quality frozen marinated products around Alor Setar. The taste of these products is very different from other companies as the recipes originated from different places such as Cappadocia, New Zealand, Texas, Australia, and Thailand.
The commencement of this business was on 28th October 2020. Mr. Kiwi Alor Setar’s target market is people who are from middle-class income who enjoy these products. These products are more suitable for meat lovers as they will know how to differentiate a high and low-quality products.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email
Zainol, Norazreen Nashwa
2020980259
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing
H Social Sciences > HF Commerce > Marketing
T Technology > TX Home economics > Nutrition. Foods and food supply
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Accountancy
Item ID: 48208
Uncontrolled Keywords: facebook, sales, food and beverages
URI: https://ir.uitm.edu.my/id/eprint/48208

Fulltext

Fulltext is available at:
  • Bilik Koleksi Harta Intelek, Unit Terbitan Bersiri & Elektronik, PTAR Puncak Alam
  • ID Number

    48208

    Indexing


    View in Google Scholar

    Edit Item
    Edit Item