ENT 530 Social Media Portfolio: Laduree Bakery / Nur Fatihah Ghazali

Ghazali, Nur Fatihah (2020) ENT 530 Social Media Portfolio: Laduree Bakery / Nur Fatihah Ghazali. [Entrepreneurship Project] (Unpublished)


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Laduree is from a French word that mean duration. The name of Laduree.Bakery make it looks like luxury and sweets. The group believes that Laduree Bakeries' objective should be expansionary, given its present remaining on the market. A market chief can maintain, develop and ensure its situation in the market by utilizing strategies focused in on the acquire new customers, empower more frequent utilization, and find new employments of product. Our business was started on first of April in 2019. According to the customer survey, our product gave a brilliant taste in light of the fact that the tangy of our desserts make our customer remembered the taste. This product is likewise enjoyed by numerous individuals because of the modest and affordable price. Subsequently, this product gives a decent understanding to the continuation of offer to our customer. Since ahead of schedule of its opening, pastries by Laduree.Bakery was sold more than in excess of 100 desserts. Expanding demands for our product results into a decent beneficial deal income to our business project. In this way, pastries from Laduree.Bakery is a good marketable product result of decision that can be additionally extended to a wide range of regions as the business continues developing.


Item Type: Entrepreneurship Project
Ghazali, Nur Fatihah
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Marketing > Social aspects. Social marketing
H Social Sciences > HF Commerce > Marketing
T Technology > TX Home economics > Cooking > Baking. Confectionery
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Business and Management
Item ID: 47729
Uncontrolled Keywords: Facebook, sales, bakery, desserts
URI: https://ir.uitm.edu.my/id/eprint/47729


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  • Bilik Koleksi Harta Intelek, Unit Terbitan Bersiri & Elektronik, PTAR Puncak Alam
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