Abstract
Panasonic Corporation is a company that produces various types of home appliances and electrical products. Konosuke Matshushita founded Matshushita Electric Home Appliances Manufacturing Jobs in 1918. One of the company was located in Selangor, Malaysia which is Panasonic Malaysia Sdn Bhd. One of the items this company makes is the Panasonic 6 Blade Mondo Ceiling Fan. This fan allows users to provide customers in the house with satisfaction and comfort. This fan is very beneficial to customers because when the hot weather arrives in Malaysia, Malaysia has a warm and humid climate during the year, it can decrease the warmth in the home. The objective to demonstrate the creation process of 6 Blade Mondo Voice Ceiling Fan, including idea generation, idea filtering, ceiling fan design and its functionality, and to find out whether the readable ceiling fan will be released on the market as a commodity. We also conduct design tests to define and make changes to the proposed product before using CTC analysis in order to achieve these targets. Not just that, by doing Test Marketing research, we still strive to identify the consumer need. In addition, the method used in this study is questionnaire form from Google form and the respondents in this survey are mainly household with various employment backgrounds aged 25-45 years and above. In conclusion, we have so many feedback from the people in this process. However, we more focus on adding voice sensor to ceiling fan. Then, we create two questionnaires for a user to responses. The questionnaires are the concept testing and marketing testing. From this survey, we can learn more about what the user wants and what user don't like to improve in our product. Beside that, we want to know how customer rate our products before we make the products. Not just that, we can learn many ways to get the best outcome because we launch the product as we do in the new product development process.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Ajizan, Hanisah 2019720481 Hassim, Khairul Naeem 2019462148 Mohd Hisam, Mohamad Syalihin 2018298754 Mohamad Zanawi, Mohammad Zailani 2018401528 Hasrodi, Nurul Nadhirah 2018263368 |
Subjects: | H Social Sciences > HF Commerce > Business T Technology > TK Electrical engineering. Electronics. Nuclear engineering |
Divisions: | Universiti Teknologi MARA, Perlis > Arau Campus |
Keywords: | 6 Blade Mondo Voice Ceiling Fan ; Idea Generation ; Idea Filtering ; Ceiling Fan Design |
Date: | 31 May 2021 |
URI: | https://ir.uitm.edu.my/id/eprint/46704 |
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