Fundamentals of Entrepreneurship (ENT300) : Ice cream valet / Sharifah Syaidatul Al-Qadrie Agus … [et al.]

A successful ice cream shop owner can have the best of both worlds — a solid,profitable business that makes its customer happy. To do so, we need to set business
objectives and work with those goals in mind in order to be a viable operation.Financial goals are critical, so we have to set objectives that ensure our store isoperating in a way that will keep customers coming back.For sale, an ice cream business has to sell ice cream or it’s not going to stay inbusiness very long. Other financial metrics, such as “maintain a positive cash flow”or “turn a profit within the first two years” are no less critical. These metrics must be
tracked to determine whether our ice cream business is on pace meet thebenchmarks.