Social media portfolio (sugarmanisbynana) / Farhanah Diba Kamarulzaman

Kamarulzaman, Farhanah Diba (2019) Social media portfolio (sugarmanisbynana) / Farhanah Diba Kamarulzaman. [Entrepreneurship Project] (Unpublished)


[thumbnail of 44305.pdf] Text

Download (326kB)


Sugarmanisbynana offers desserts products, provide many types of desserts that will give a good experience to all the customers. We did not have a store, but we will freshly made from home so that all the customers will get a fresh dessert from ovens. Our home is located at Subang Suria Apartment, Subang bestari. Sugarmanisbynana will target the people that leave near to Subang Bestari, Kota Damansara, Kelana Jaya, Shah Alam and Sungai Buloh. Besides that, I also target my officemate as a customer because some of them are my regular customers. Not only as a daily dessert, they also can order for any occasion and events because our products can last longer for 3 - 4 days and depends on how they keep it. Beside from just selling the products, sugarmanisbynana also shares some tips related with baking for cakes. We will share our knowledge so that we can build a good relationship with customers. We also learn about marketing strategy on how to gain customer attention and gain customer trust to buy our products.


Item Type: Entrepreneurship Project
Kamarulzaman, Farhanah Diba
Subjects: H Social Sciences > HD Industries. Land use. Labor > Small business. Medium-sized business
H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management
H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning
Divisions: Universiti Teknologi MARA, Shah Alam > Faculty of Business and Management
Item ID: 44305
Uncontrolled Keywords: desserts products, Entrepreneurship, Sugarmanisbynana


Fulltext is available at:
  • Koleksi Akses Terhad | PTAR Utama | Shah Alam
  • ID Number



    View in Google Scholar

    Edit Item
    Edit Item