Factor that influence household’s satisfaction toward waste management service in Taman Desa Enggang, Sungai Petani / Mohd Shafiq Abdul Khalib and Zarul Zulkefli

This research is about the service quality that affects the household’s satisfaction at Taman Desa Enggang, Sungai Petani, Kedah. The purpose of this research is to identify the factor that influence household satisfaction toward waste management services in Taman Desa Enggang, Sungai Petani, Kedah with the relationship between reliability, responsiveness and tangibility dimension which are the independent variable that could influence and lead to the households satisfaction which is the dependent variable. Moreover, the total population of the study is 388 of houses and the number of sample chooses is 196 respondents. Researchers use systematic sampling technique to determine the number of sample size. In analysing findings, researchers used the descriptive statistics, Pearson Correlation and Multiple Regression Analysis by using Statistical Package for Social Science (SPSS) version 23.0. The results indicate that there is positive significant relationship between reliability, responsiveness and tangibility dimension towards household’s satisfaction. The most influencing dimension that affects household’s satisfaction at Taman Desa Enggang is responsiveness dimension. In future, the study is focusing more on the wider scope which by adding the independent variable to study the service quality that lead to the household’s satisfaction at residential area.