A study on precautionary steps in purchasing goods online / Yuhanza Othman... [at al.]

Othman, Yuhanza and Ahmad Mustafa, Mimi Sofiah and Mohamad Roseli, Nur Hazwani and Hasan, Zuhairah and Hasan, Rahayu (2019) A study on precautionary steps in purchasing goods online / Yuhanza Othman... [at al.]. Insight Journal : International, Refereed, Open Access, Online Journal, 4 (14). pp. 156-165. ISSN 2600-8564

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Abstract

Despite significant development on online transactions in Malaysia, there are also risks and challenges in their applications. Previous researchers contended that, the Malaysian statutes do not sufficiently protect the online shoppers. Although the law requires that the goods
purchased must correspond with the descriptions, the online shoppers still need to take certain precautionary steps to avoid from being cheated. The objectives of this research are to explore the precautionary steps taken by online shoppers before they purchased goods online and to analyze their experiences that may influence purchasing decision. This doctrinal research adopted a qualitative method where 30 respondents were interviewed. The result shows various actions taken by them before purchasing online and most of them rely on their experience before they proceed with second purchases. Thus, this research will enlighten and
suggest the precautionary steps for online consumers to adhere to in order to avoid unnecessary risks in purchasing online.

Metadata

Item Type: Article
Creators:
Creators
Email
Othman, Yuhanza
UNSPECIFIED
Ahmad Mustafa, Mimi Sofiah
UNSPECIFIED
Mohamad Roseli, Nur Hazwani
UNSPECIFIED
Hasan, Zuhairah
UNSPECIFIED
Hasan, Rahayu
UNSPECIFIED
Contributors:
Contribution
Name
Email / ID Num.
Chief Editor
Zainon, Assoc. Prof Dr. Saunah
UNSPECIFIED
Editor
Raja Ahmad, Assoc. Prof Dr. Raja Adzrin
UNSPECIFIED
Editor
Soo, Assoc. Prof. Dr. Carolyn Kum Yoke
UNSPECIFIED
Editor
Kadri, Assoc. Prof. Dr Mohd Halim
UNSPECIFIED
Editor
Ismail, Dr. Noriah
UNSPECIFIED
Editor
Mohd Ariff Albakri, Associate Professor Dr. Intan Safinas
UNSPECIFIED
Editor
Khairani, Dr. Noor Sufiawati
UNSPECIFIED
Editor
Othman, Dr. Akmal Aini
UNSPECIFIED
Editor
Ismail, Dr. Norashikin
UNSPECIFIED
Editor
Ahmad, Dr. Syahrul Ahmar
UNSPECIFIED
Editor
Misman, Dr. Faridah Najuna
UNSPECIFIED
Subjects: H Social Sciences > HF Commerce > Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
H Social Sciences > HF Commerce > Purchasing. Selling. Sales personnel. Sales executives
H Social Sciences > HF Commerce > Electronic commerce
Divisions: Universiti Teknologi MARA, Johor > Segamat Campus
Journal or Publication Title: Insight Journal : International, Refereed, Open Access, Online Journal
UiTM Journal Collections: UiTM Journal > INSIGHT Journal (IJ)
ISSN: 2600-8564
Volume: 4
Number: 14
Page Range: pp. 156-165
Official URL: https://insightjournal.my/
Item ID: 41884
Related URLs:
Uncontrolled Keywords: Precautionary step; Online shopping; Purchase goods online; UiTM Cawangan Johor
URI: https://ir.uitm.edu.my/id/eprint/41884

ID Number

41884

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