Tourists’ tourism experiences and their revisit intentions to Skyrides Festivals Park, Putrajaya / Mazlina Mahdzar and Arni Abdul Gani

Mahdzar, Mazlina and Abdul Gani, Arni (2019) Tourists’ tourism experiences and their revisit intentions to Skyrides Festivals Park, Putrajaya / Mazlina Mahdzar and Arni Abdul Gani. Insight Journal : International, Refereed, Open Access, Online Journal, 4 (10). pp. 109-116. ISSN 2600-8564

Abstract

Tourism industry is an important economic generating income for a country. Theme parks are one of the tourism products that motivate people to travel to a particular destination and one of the important generators in tourism demand. This study aims to examine the relationship linking tourists' memorable tourism experience attributes and their revisit intentions to theme parks. Using convenience sampling,
a total of 370 survey questionnaires were distributed to respondents after their visit to Skyrides Festivals Park in Putrajaya, and the data were used for data analysis. Regression results revealed that three Memorable Tourism Experience attributes have significant relationships with tourists’ revisit intention. They are meaningfulness experience, novelty experience and refreshing experience of these three
attributes, novelty proves to have the most significant impact on tourists’ revisit intentions.

Metadata

Item Type: Article
Creators:
Creators
Email / ID Num.
Mahdzar, Mazlina
UNSPECIFIED
Abdul Gani, Arni
UNSPECIFIED
Contributors:
Contribution
Name
Email / ID Num.
Chief Editor
Zainon, Assoc. Prof Dr. Saunah
UNSPECIFIED
Editor
Raja Ahmad, Assoc. Prof Dr. Raja Adzrin
UNSPECIFIED
Editor
Soo, Assoc. Prof. Dr. Carolyn Kum Yoke
UNSPECIFIED
Editor
Kadri, Assoc. Prof. Dr Mohd Halim
UNSPECIFIED
Editor
Ismail, Dr Noriah
UNSPECIFIED
Editor
Mohd Ariff Albakri, Associate Professor Dr. Intan Safinas
UNSPECIFIED
Editor
Khairani, Dr. Noor Sufiawati
UNSPECIFIED
Editor
Othman, Dr. Akmal Aini
UNSPECIFIED
Editor
Ismail, Dr. Norashikin
UNSPECIFIED
Editor
Ahmad, Dr. Syahrul Ahmar
UNSPECIFIED
Editor
Misman, Dr. Faridah Najuna
UNSPECIFIED
Subjects: G Geography. Anthropology. Recreation > G Geography (General) > Travel. Voyages and travels (General)
G Geography. Anthropology. Recreation > G Geography (General) > Travel. Voyages and travels (General) > Travel and state. Tourism
Divisions: Universiti Teknologi MARA, Johor > Segamat Campus
Journal or Publication Title: Insight Journal : International, Refereed, Open Access, Online Journal
UiTM Journal Collections: UiTM Journal > INSIGHT Journal (IJ)
ISSN: 2600-8564
Volume: 4
Number: 10
Page Range: pp. 109-116
Related URLs:
Keywords: Tourism Experience; Theme Park; Memorable Tourism Experience; Revisit Intentions; UiTM Cawangan Johor
Date: 2019
URI: https://ir.uitm.edu.my/id/eprint/41880
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