Abstract
Tourism industry is an important economic generating income for a country. Theme parks are one of the tourism products that motivate people to travel to a particular destination and one of the important generators in tourism demand. This study aims to examine the relationship linking tourists' memorable tourism experience attributes and their revisit intentions to theme parks. Using convenience sampling,
a total of 370 survey questionnaires were distributed to respondents after their visit to Skyrides Festivals Park in Putrajaya, and the data were used for data analysis. Regression results revealed that three Memorable Tourism Experience attributes have significant relationships with tourists’ revisit intention. They are meaningfulness experience, novelty experience and refreshing experience of these three
attributes, novelty proves to have the most significant impact on tourists’ revisit intentions.
Metadata
Item Type: | Article |
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Creators: | Creators Email / ID Num. Mahdzar, Mazlina UNSPECIFIED Abdul Gani, Arni UNSPECIFIED |
Contributors: | Contribution Name Email / ID Num. Chief Editor Zainon, Assoc. Prof Dr. Saunah UNSPECIFIED Editor Raja Ahmad, Assoc. Prof Dr. Raja Adzrin UNSPECIFIED Editor Soo, Assoc. Prof. Dr. Carolyn Kum Yoke UNSPECIFIED Editor Kadri, Assoc. Prof. Dr Mohd Halim UNSPECIFIED Editor Ismail, Dr Noriah UNSPECIFIED Editor Mohd Ariff Albakri, Associate Professor Dr. Intan Safinas UNSPECIFIED Editor Khairani, Dr. Noor Sufiawati UNSPECIFIED Editor Othman, Dr. Akmal Aini UNSPECIFIED Editor Ismail, Dr. Norashikin UNSPECIFIED Editor Ahmad, Dr. Syahrul Ahmar UNSPECIFIED Editor Misman, Dr. Faridah Najuna UNSPECIFIED |
Subjects: | G Geography. Anthropology. Recreation > G Geography (General) > Travel. Voyages and travels (General) G Geography. Anthropology. Recreation > G Geography (General) > Travel. Voyages and travels (General) > Travel and state. Tourism |
Divisions: | Universiti Teknologi MARA, Johor > Segamat Campus |
Journal or Publication Title: | Insight Journal (IJ) |
UiTM Journal Collections: | UiTM Journal > INSIGHT Journal (IJ) |
ISSN: | 2600-8564 |
Volume: | 4 |
Number: | 10 |
Page Range: | pp. 109-116 |
Related URLs: | |
Keywords: | Tourism Experience; Theme Park; Memorable Tourism Experience; Revisit Intentions; UiTM Cawangan Johor |
Date: | 2019 |
URI: | https://ir.uitm.edu.my/id/eprint/41880 |