The public acceptance towards the new financial poduct on the Koperasi Rakyat Kelantan Berhad (KRKB) / Nurasmin Abdullah

Abdullah, Nurasmin (2012) The public acceptance towards the new financial poduct on the Koperasi Rakyat Kelantan Berhad (KRKB) / Nurasmin Abdullah. [Student Project] (Unpublished)

Abstract

This term paper provides a discussion on a study which aims at identifying the public acceptance on the Koperasi Rakyat Kelantan Berhad (KRKB) product and also their marketing strategies. This study intends to give everybody know about the product provided by Koperasi Rakyat Kelantan Berhad. This study which contains of five chapters begins by stating the objectives of the study. In this chapter, it touches on the public acceptance on Koperasi Rakyat Kelantan (KRKB) financial product. Chapter two will discusses the financial product and actual objectives and its related function.

Metadata

Item Type: Student Project
Creators:
Creators
Email / ID Num.
Abdullah, Nurasmin
2009424788
Subjects: H Social Sciences > HF Commerce > Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling
H Social Sciences > HG Finance > Banking
H Social Sciences > HG Finance > Banking > Acceptances
H Social Sciences > HG Finance > Credit. Debt. Loans
Divisions: Universiti Teknologi MARA, Kelantan > Kota Bharu Campus > Faculty of Business and Management
Programme: Bachelor of Business Administration (Hons) Finance
Keywords: financial product,customers from the Koperasi Rakyat Kelantan Berhad (KRKB),
Date: January 2012
URI: https://ir.uitm.edu.my/id/eprint/41257
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41257

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