ENT 530 Case Study : HM Ali Teh Tarik / Adiba Nadhira Aminnuddin ... [et al.]

Aminnuddin, Adiba Nadhira and Hassan Musanif, Anis Suraya and Ahmad Puad, Irra Izyani and Mohamad Arbaain, Nadhirah and Baharuddin, Nur Hamizah (2018) ENT 530 Case Study : HM Ali Teh Tarik / Adiba Nadhira Aminnuddin ... [et al.]. [Entrepreneurship Project] (Unpublished)


HM ALI TEH TARIK is a family business form. And this restaurant is a subsidiary company to other their company. It has been open since October 2006. The owner of this restaurant is Puan Murni Binti Mokhtar as a Director Manager. Puan Murni have been experience about 21 years working with company IKEA that famous around the world. She also gets an opportunity to experience Product Regulation Compliance Specialist at the IKEA. This restaurant does not yet open their branch in other places. Their main objective for the restaurant is to open more branches and cafe in the future, prepare more delicious food and serve an efficient service for their customer
Their target market is mostly people who lived there near the restaurant. Also not missed people who works near there such as staff of nursery, officer and staff at the clinic. It is because HM ALI TEH TARIK serve various types of meals at their cafe such as hot food, glazed food, western food and many more. It can suites and have many choices food at the cafe. What make them difference from other cafe and restaurant is the design of the cafe itself make by the owner of the cafe using a wood and the hygiene at the cafe is organized and clean. The specialty is customer can bring along their food case to take away the food, it is because this cafe wants to avoid using polystyrene and they will charge RM 0.40 for the polystyrene.


Item Type: Entrepreneurship Project
Email / ID Num.
Aminnuddin, Adiba Nadhira
Hassan Musanif, Anis Suraya
Ahmad Puad, Irra Izyani
Mohamad Arbaain, Nadhirah
Baharuddin, Nur Hamizah
Subjects: H Social Sciences > HD Industries. Land use. Labor > Small business. Medium-sized business
H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning
H Social Sciences > HF Commerce > Business
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Business and Management
Keywords: Businesss, Teh Tarik, Company
Date: 2018
URI: https://ir.uitm.edu.my/id/eprint/40837
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