Abstract
In order to engage in business, entrepreneurs should equip themselves with sufficient knowledge on how to
run the business. Generally, the knowledge of business management being acquiredincludes finance.
marketing, accounting, operation management and business development. The level of knowledge
attained has been significantly proven in literature to have a positive impact on business performance. As
small and medium enterprise (SME) is seen as one of the important economic engines in Malaysia. it is very
important to ensure that SME entrepreneurs are well equipped with the knowledge to be able to perform and
survive in the market. Therefore. this preliminary study is conducted in order to investigate the level of
knowledge acquisition and knowledgerequirement of SME entrepreneurs. A total of 50 self-administered
questionnaireswere distributed to SME entrepreneurs in Bandar Tun Abdul Razak Jengka. The data was
tabulated using SPSS version 20.0 for descriptive statistics. The findings are expected to deliver a positive
connotation with the academic professionals to deliver theoretical and hands on knowledge for the SME
entrepreneurs in enhancing their business knowledge and simultaneously having good business practices.
Metadata
Item Type: | Conference or Workshop Item (Paper) |
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Creators: | Creators Email / ID Num. Ab Halim, Roslilee roslilee@pahang.uitm.edu.my Syed Marzuki, Sharifah Zannierah szannierah@pahang.uitm.edu.my Ramli, Noor Affeeda afTeeda@pahang.uitm.edu.my |
Subjects: | H Social Sciences > HD Industries. Land use. Labor > Small business. Medium-sized business H Social Sciences > HD Industries. Land use. Labor > Small business. Medium-sized business > Malaysia H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Knowledge management. Organizational learning |
Divisions: | Universiti Teknologi MARA, Pahang > Jengka Campus |
Event Title: | Prosiding KONAKA Konferensi Akademik (Sains Sosial) 2013 |
Event Dates: | 28-29 Oktober 2013 |
Page Range: | pp. 161-167 |
Keywords: | Knowledge acquisition, Knowledge requirement, SME entrepreneurs |
Date: | 2013 |
URI: | https://ir.uitm.edu.my/id/eprint/40817 |