ENT 350 Case Study / Nuraina Amira Kamaruddin ... [et al.]

Kamaruddin, Nuraina Amira and Mohd Marzuki, Atikah Faizah and Mohd Azmi, Hurzafira Syazni and Shabaruddin, Lidiya Iwana and Ahmad Rafai'i, Nur Aziera (2019) ENT 350 Case Study / Nuraina Amira Kamaruddin ... [et al.]. [Entrepreneurship Project] (Unpublished)


KO PE RAS I UITM BERHAD is a retail store that in service in Kolej Dahlia, UiTM Puncak Alam. And this store have a contract with UITM to operating at Kolej Dahlia which is starting at 01 July 2016 until 30 June 2019. The owner of this shop is Encik Ahmad is responsible in everything to operating this business smoothly. Encik Ahmad have been experience about 2 years working as an owner of printing and binding service at UITM SHAH ALAM before he got the contract at UITM Puncak Alam.
His target market is mostly for a students who lives at Kolej Dahlia and also the lecturers. It is because KOPERASI UITM BERHAD serve a binding and printing services which is suitable for students to print out their assignment and to buy the stationery if needed.
Other than that, KOPERASI UITM BERHAD also offer the cheaper price compared to their competitors surrounding them. And also, they provide the best quality for their customer in printing and binding services. The operating time of this shop is every day and will open it 9 a.m until 10 p.m.


Item Type: Entrepreneurship Project
Email / ID Num.
Kamaruddin, Nuraina Amira
Mohd Marzuki, Atikah Faizah
Mohd Azmi, Hurzafira Syazni
Shabaruddin, Lidiya Iwana
Ahmad Rafai'i, Nur Aziera
Subjects: H Social Sciences > HD Industries. Land use. Labor > Small business. Medium-sized business
H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning
H Social Sciences > HD Industries. Land use. Labor > Business analysts
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Business and Management
Keywords: Koperasi, Marketing, Business
Date: 2019
URI: https://ir.uitm.edu.my/id/eprint/40542
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