ENT 530 Social Media Portfolio : Urban Hijab / Noor Shahira Abd Hamid

Abd Hamid, Noor Shahira (2019) ENT 530 Social Media Portfolio : Urban Hijab / Noor Shahira Abd Hamid. [Entrepreneurship Project] (Unpublished)

Abstract

Urban Hijab starts from an obsessed person with a hijab trend. She decided to sell a comfortable and easy-to-wear scarf for women. She found that the Chiffon Voile hijab was easy to be styled by all ages and according to the latest developments.

At that time, not many were selling Chiffon Voile hijab as competitors were more motivated to sell the hijab from cotton material. It's easier to market its products. Chiffon scarf is suitable for wear during the summer because of its lightweight and thin fabrics that can help wearers more comfortable throughout the day. Besides being easy to dress, this fabric material is very easy to iron and save time.

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