Adoption Behavior in Sustaining the Mobile Banking Services / Winnie Poh Ming Wong ... [et.al]

Poh, Winnie Poh Ming Wong and Wan, Lin Wong and Hua, Chin Chee (2020) Adoption Behavior in Sustaining the Mobile Banking Services / Winnie Poh Ming Wong ... [et.al]. International Journal of Service Management and Sustainability, 5 (2). pp. 129-162. ISSN 2550-1569

Abstract

The usage of M-banking adoption has received substantial attention in recent years. However, there is limited study investigating the m-banking adoption in Malaysia, specifically among the young adults in Sarawak. This
study attempts to determine the relationship between attitude towards banking, compatibility, customer-trust, and perceived benefits towards intention to adopt m-banking. Besides, the present study also aims to investigate the moderating impact of trustworthiness on selected exogenous variables and intention to adopt m-banking. A self-administrated questionnaire containing 37 closed-ended questions was developed. Data were collected from 500 respondents and analysed using the SmartPLS. The
results depicted that compatibility and trustworthiness were found to have a significant relationship with m-banking adoption. Interestingly, trustworthiness was found moderating the relationship among positive attitudes towards banking on m-banking adoption. Both theoretical and managerial implications were presented.

Metadata

Item Type: Article
Creators:
Creators
Email / ID Num.
Poh, Winnie Poh Ming Wong
winniewong@ucts.edu.my
Wan, Lin Wong
wanlin9609@gmail.com
Hua, Chin Chee
cch.febunimas@hotmail.my
Subjects: H Social Sciences > HG Finance > Banking
Divisions: Universiti Teknologi MARA, Sarawak
Journal or Publication Title: International Journal of Service Management and Sustainability
UiTM Journal Collections: UiTM Journal > International Journal of Service Management and Sustainability (IJSMS)
ISSN: 2550-1569
Volume: 5
Number: 2
Page Range: pp. 129-162
Keywords: Influencing factors, Mobile banking adoption, trustworthiness, moderator, Malaysia
Date: 27 July 2020
URI: https://ir.uitm.edu.my/id/eprint/40318
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