Students' acceptance of blog usage: Exploring the extended TAM / Norulhuda Tajuddin, Musramaini Mustapha and Azniza Ahmad Zaini

Tajuddin, Norulhuda and Mustapha, Musramaini and Ahmad Zaini, Azniza (2011) Students' acceptance of blog usage: Exploring the extended TAM / Norulhuda Tajuddin, Musramaini Mustapha and Azniza Ahmad Zaini. In: Prosiding KONAKA Konferensi Akademik 2011, 6-7 Disember 2011, Universiti Teknologi MARA Pahang.

Abstract

Currently, the use of blog in academic field has been increased from time to time to assist in the teaching and learning process, Blog enables user to get and share knowledge, information, experiences and thoughts. This paper aimed to identify the intrinsic factors that motivate students to use blog in their learning process as there is only a small number of research that has been conducted to investigate the Technology Acceptance Model (TAM) model in the context of UiTM. Based on Extended TAM, there are three main variables that influence the students' attitude which are perceived usefulness (PU), perceived ease of use (PEOU) and perceived playfulness (PP), Seventy eight sets of questionnaire were distributed among second year students at the Faculty of Business Management at UiTM Pahang The result reveals positive relationships between those variables and students' attitude towards the usage of blog

Metadata

Item Type: Conference or Workshop Item (Paper)
Creators:
CreatorsEmail / ID. Num
Tajuddin, Norulhudaalhudatajuddin583@pahang.uitm.edu.my
Mustapha, Musramainimusra_08@pahang.uitm. edu.my
Ahmad Zaini, Aznizanizazaini@pahang.uitm.edu.my
Subjects: L Education > LB Theory and practice of education > Educational technology
L Education > LB Theory and practice of education > Computers in education. Information technology
L Education > LB Theory and practice of education > Higher Education
Divisions: Universiti Teknologi MARA, Pahang > Jengka Campus
Event Title: Prosiding KONAKA Konferensi Akademik 2011
Event Dates: 6-7 Disember 2011
Page Range: pp. 192-197
Item ID: 38627
Uncontrolled Keywords: Technology Acceptance Model (TAM), Blog, Lifelong learning, Academic
URI: http://ir.uitm.edu.my/id/eprint/38627

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