Abstract
Burger Borneo House is a partnership business that consists of five shareholders in the company. Each partners have contributes some capital that already agreed in an agreement. In our business, the main product is burger. Our production of difference types of burger using Burger Gym and determined to become a daily necessity for local burger addict around Kota Samarahan.
The purpose of this business plan is to secure additional, long-term funding to open a QSR (Quick Service Retail) franchise in Kota Samarahan, Sarawak. The owners of the company are willing to invest RM25,000, and assume over RM120,000 in short-term liability to secure the funding for inventory, and early operations. The Maybank loan we seek is in the amount of RM50,000, and if approved, will be amortized to 10 years.
The chain is positioned somewhere between traditional food and local food restaurant. This segment of the market is attuned to the health benefits of their eating habits, are more conscious of their buying habits than the general population, and more importantly, they have higher incomes and are willing to pay more for a better burger choice. Our goal is to be that choice in the Kota Samarahan area.
Our primary goal for this plan is that it help us secure this RM50,000 Maybank loan. Once we have done that, our goal will be to build value for our constituents, ourselves, our employees, our customers, and the community. We see these goals as being consistent with the goals the Maybank expects of itself and its guarantors.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Aloi Angy, Veronica Badik 2013443112 Richard, Jena 2013407984 Smith, Vestalin 2013455174 Ayong, Jacqualine 2013865454 David, Brenda Martha 2013447676 |
Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty H Social Sciences > HD Industries. Land use. Labor > Small business. Medium-sized business H Social Sciences > HF Commerce > Marketing |
Divisions: | Universiti Teknologi MARA, Sarawak > Kota Samarahan Campus |
Keywords: | Burger Borneo House, business plan, eating habits, small business |
Date: | October 2015 |
URI: | https://ir.uitm.edu.my/id/eprint/38563 |
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