17 Teen Collection / Abdul Majid Kipli…[et al.]

Kipli, Abdul Majid and Tahir, Mohd Nazimuddin and Mohd Hatta, Muhammad Syazwan and Kamal, Mohd Syafiq and Manan, Hafiz Iqbar (2012) 17 Teen Collection / Abdul Majid Kipli…[et al.]. [Entrepreneurship Project] (Unpublished)


Company 17 Teen Collection Boutique is a clothing production from, providing product and services especially for the fashion-conscious men and woman-preferred age between 18 to 25 years old. The company consist of: Hafiz lqbar Bin Manan, as General Manager, Muhd Syazawan Bin, Hatta as Administration Manager, Abdul Majid Bin Kipli, as the Marketing Officer, Mohd Syafiq Bin Kamal as Operation Planner and Muhd Najimuddin Bin Tahir as the Financial Planner. The company started its operation in January 2013 in the Spring Shopping Mall, Jalan Simpang Tiga , Kuching. The aim of this company is to meet the wants and needs of the fashion­conscious men and woman especially youngster-which makes the main product of the company is clothing such as shirts, dress and also accessories.
The company created or produce their product from their own factory which is located in Tabuan Jaya industrial area north of Kuching. With the capital of RM 150,000, the company made their purchase of machinery, office Equipment and needed Transportation to distribute the product. The marketing principle of 17 Teen Collection Boutique is to provide the best quality products and services to the customers. In addition, it is also necessary to assume greater effort to create a marketing strategy, so that existing shares to the multiplication again to continue the business competition. Efforts will be undertaken by introducing new products that can compete on par with the other company , also markets a similar product.
In terms of marketing strength, 17 Teen Collection have a rededicated workers and they are committed to their work and responsibility. Currently, company have had 10 full-time employees with experience and educational background that suits the_ thus giving them the opportunity to provide training for semi-skilled workers to increase their extension. Meanwhile, our company is staffed by employees, tellers have ten and a clothing designer who has extensive knowledge about the field as an example of the company's ever worked as a designer clothing outside the country and describing the added value to the company to produce quality clothing for youth courses.
Based on observations in the estimated value of the company profits increased with the advent of more and more customers and increasing customer demand for new clothes from the company of other aspects of the clothing trends forward. In addition, the increase in profit on clothing increased by RM 60 050 a month, for each year close to RM 960 I 02 per year and 5% in first opening primes for estimated gross hoped this business would continues to thrive and grow in the future. That only can we explain in our company, it is hoped can be launched as planned in all of this establishment


Item Type: Entrepreneurship Project
Email / ID Num.
Kipli, Abdul Majid
Tahir, Mohd Nazimuddin
Mohd Hatta, Muhammad Syazwan
Kamal, Mohd Syafiq
Manan, Hafiz Iqbar
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
H Social Sciences > HF Commerce > Business education
H Social Sciences > HF Commerce > Marketing
H Social Sciences > HF Commerce > Branding (Marketing)
Divisions: Universiti Teknologi MARA, Sarawak > Kota Samarahan Campus
Keywords: 17 Teen Collection, Faculty Of Art And Design, business plan, clothing designer, marketing strategy
Date: 10 February 2012
URI: https://ir.uitm.edu.my/id/eprint/38430
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