Case Study : KHM Food Industries Sdn. Bhd. (Mamart Food ) / Marhaini Zamri

Zamri, Marhaini (2020) Case Study : KHM Food Industries Sdn. Bhd. (Mamart Food ) / Marhaini Zamri. [Entrepreneurship Project] (Unpublished)

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Abstract

This report provides an analysis and evaluation of the current prospective of the company and its problems and difficulties held by the management and the administrations departments. Methods of analysis included the interviews with top management, the human resource manager and words of mouth from various sources.
In the first part of the project report, the general information of the company has been collected. Information is gathered through the primary and secondary source as well. In the second part of the report, it contains the specialized subject study. Objective of the project is to identify on the background, organizational structure, products and services that provided by Mamart Food company. Next, we study about the technology of the company used, which is basically a normal technology used by food manufacturer, as well as business, marketing and its operational strategy used by the company to promote their products which we find quite interesting. Lastly, research on the company financial achievements regarding how they manage their financial as well as achievements gain from the financial management

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email
Zamri, Marhaini
2019707407
Contributors:
Contribution
Name
Email / ID Num.
Thesis advisor
Amran, Azzah
UNSPECIFIED
Subjects: H Social Sciences > HD Industries. Land use. Labor > Small business. Medium-sized business
H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification
H Social Sciences > HD Industries. Land use. Labor > Manufacturing industries
Divisions: Universiti Teknologi MARA, Kelantan > Machang Campus > Faculty of Computer and Mathematical Sciences
Item ID: 37849
Uncontrolled Keywords: Mamart Food, Food manufacturer, as well as business, marketing and its operational strategy
URI: https://ir.uitm.edu.my/id/eprint/37849

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