House of Tranquility / Nur Afifah M Azman... [et al.]

Marandan, Kasmia and Adanan, Salwana and Masinin, Nurul Izzah and Amat Javavi, Nur Farina and M Azman, Nur Afifah (2013) House of Tranquility / Nur Afifah M Azman... [et al.]. [Entrepreneurship Project] (Unpublished)


Service type of business is said to be quite tough to run as it needs a complicated planning. It
also refers to intangible goods where people can not touch the good yet still can be consumed. The
idea of having service type of business is because we know it's a challenging task but we can feel that
the opportunity is big. We have the feeling that we might have the chance to be a successful pioneer
company which can provide a business type of product which is in the form of hospitality and care.
Serving the old folks may not be a favorable activity that many people want to venture in.
That's why we use this opportunity to make a house for the elders to be sent to. In Malaysia,
especially in Peninsular Malaysia, there's quite a lot of old folk's nursery have been created.
Unfortunately, the amount of this type of service being provided is almost zero in Sabah. The elderly
care center does exist in Sabah, but they're not doing it for the purpose of business, instead, they just
want to help out the elderly without getting any payment.
That is why we come up with the idea of establishing the HOUSE OF TRANQUILITY. This so
called house is created for the elderly to enjoy their relaxing time in our premise which is located on
top of a hill which is also not far from the Kota Kinabalu city.The planning for this business requires a
lot of works and researches that we need to accomplish as the elders are not the same as children.
They know what they really want and desire in order for them to feel comfort.


Item Type: Entrepreneurship Project
Email / ID Num.
Marandan, Kasmia
Adanan, Salwana
Masinin, Nurul Izzah
Amat Javavi, Nur Farina
M Azman, Nur Afifah
Subjects: H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Decision making
H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning > Malaysia
H Social Sciences > HD Industries. Land use. Labor > Labor. Work. Working class > Industrial hygiene. Industrial welfare. Work environment
Divisions: Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Business and Management
Keywords: Business plan; Business management; Entrepreneurship
Date: March 2013
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