Cucurainbow Enterprise / Jeffie Albert Amatus... [et al.]

Robert, Ester Fenny and Samit, Ivy Ernalien and Kuimin, Siti Sufina and Madran, Azeahamera and Amatus, Jeffie Albert (2014) Cucurainbow Enterprise / Jeffie Albert Amatus... [et al.]. [Entrepreneurship Project] (Unpublished)


This business is based on partnership where it consists of five ( 5) member which
hold important positions in the company such as General Manager, Administration
Manager, Marketing Manager, Operational Manager and Financial Manager. The
business capital is amounted to RM 131,920 where the total contribution when we
add the amount of each member is RM 135,000 and we have a business fund from
Waqaf An-Nur Corporation Berhad which is RM 12,000.
To make it more attractive and interesting, we decided to make some innovation by
implying our creativity and modem element in this fritters making. Nowadays,
color is one of the important things in any products making so colorful fritters with
flavor might be a new attraction to people. We have done some research that
Malaysia is one of developed country and it quite busy during day time. Normally
people who work during office hour and students do not have much time for
breakfast. So, with our new innovation, they can just grab a packet of fritters with
different fillings and go to work. Easy as simple as that.
We will expect that our business will become more developed in the near future
because with the new innovation in our fritters, the demand will increase not only
during any occasion but it might be a new daily snack. This will give more
advantages for us to make our product more profitable and stable in the long run.


Item Type: Entrepreneurship Project
Email / ID Num.
Robert, Ester Fenny
Samit, Ivy Ernalien
Kuimin, Siti Sufina
Madran, Azeahamera
Amatus, Jeffie Albert
Subjects: H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Decision making
H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning
H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification
Divisions: Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Business and Management
Keywords: Business plan; Business management; Entrepreneurship
Date: September 2014
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