Abstract
Prevention of the disease can only be succeed if the message can be deliver to target audience and they willing to perform health behavior to prevent from risk disease. The purpose of this article was to review the literature about framework that could be a motivator for target audience to change their behavior and also to maximize their effectiveness. Future recommendations also will be added in this paper in order to enhance the framework. Literature review of published research and education articles. The needs of few features that can complete the framework in
order to help the target audience to perform behavior change is required. In order to be effective, McGuire’s conceptual framework need to hybrid with Fobb’s behavior model to analyze outcome for behavior change among target audience. Graphic designer need to identify the use of static form that could motivate target audience to perform health desirable behavior in order to prevent them from risk disease. The use of image might be vary and need to be acceptable to range of age target audience.
Metadata
Item Type: | Article |
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Creators: | Creators Email / ID Num. Nasir, Muhammad Nur Firdaus firdaus145@gmail.my Abd Rahim, Ruslan UNSPECIFIED Harun, Azahar UNSPECIFIED Mohamad Khalil, Musaddiq UNSPECIFIED |
Subjects: | N Fine Arts > NC Drawing. Design. IIlustration N Fine Arts > NC Drawing. Design. IIlustration > Caricature. Pictorial humor and satire |
Divisions: | Universiti Teknologi MARA, Kedah > Sg Petani Campus |
Journal or Publication Title: | Voice of Academia (VOA) |
UiTM Journal Collections: | UiTM Journal > Voice of Academia (VOA) |
ISSN: | 2682-7840 |
Volume: | 16 |
Number: | 1 |
Page Range: | pp. 1-14 |
Keywords: | behaviour change, health education, prevention diseases, persuasive communication, risk behaviour |
Date: | 2020 |
URI: | https://ir.uitm.edu.my/id/eprint/35348 |