"Betalicious Secret Cafe Company" / Fazianie Nasyimah Latip... [et al.]

Latip, Fazianie Nasyimah and Paulus, Jistasika and Galin, Junnly and Lai-if, Mellie Jane and Awg Ali, Siti Sabella (2012) "Betalicious Secret Cafe Company" / Fazianie Nasyimah Latip... [et al.]. [Entrepreneurship Project] (Unpublished)


A business plan is a written description of our business's future. This document describes what we plan to do and how we plan to do it. Business plans can help perform a number of tasks for those who write and read them. They're used by investment-seeking entrepreneurs to convey their vision to potential investors.
They may also be used by firms that are trying to attract key employees, prospect for new business, deal with suppliers or simply to understand how to manage their companies better.
In our business plan, we will include our business goals, the strategies used to meet them, potential problems that may confront your business and ways to solve them, the organizational structure of our business (including titles and responsibilities), and finally, the amount of capital required to finance our venture and keep it going until it breaks even.
• The first is the business concept, where we discuss the industry, our
business structure, our particular product or service, and how we plan to make our business a success.
• The second is the marketplace section, in which we describe and
analyze potential customers: who and where they are, what makes them buy and so on. Here, we also describe the competition and how we'll position our self to beat it.
• Finally, the financial section contains our income and cash flow statement, balance sheet and other financial ratios, such as break-even


Item Type: Entrepreneurship Project
Email / ID Num.
Latip, Fazianie Nasyimah
Paulus, Jistasika
Galin, Junnly
Lai-if, Mellie Jane
Awg Ali, Siti Sabella
Subjects: H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Decision making
H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Planning. Business planning. Strategic planning
H Social Sciences > HD Industries. Land use. Labor > Food industry and trade. Halal food industry. Certification
Divisions: Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Hotel and Tourism Management
Programme: Diploma in Tourism Management
Keywords: Business plan, Business management, Entrepreneurship
Date: 8 October 2012
URI: https://ir.uitm.edu.my/id/eprint/33110
Edit Item
Edit Item


[thumbnail of 33110.pdf] Text

Download (2MB)

Digital Copy

Digital (fulltext) is available at:

Physical Copy

Physical status and holdings:
Item Status:

ID Number




Statistic details