Abstract
This study is designed to identify the factors that contribute to the level of awareness among public towards private car insurance. Under this research study, the independent variables such information, experience and education level. While, the dependent variable is factors that contribute to the level of awareness among public toward private car insurance coverage. The objective of this study are to identify the factors that contribute to the level of awareness among public toward private car insurance coverage and to identify the most dominant factor that contribute to the level of awareness among public toward private car insurance coverage. The data set in this research study are collected from the resident in Klang valley. The 60 respondents become the sample in this research study by answering the questionnaires. The findings has show that two out of three independent variable which are experience and education level resulted no significant relationship. While, only information gave significant relationship in this research study. There are also several recommendation that researcher suggest on the finding founds.
Metadata
Item Type: | Student Project |
---|---|
Creators: | Creators Email / ID Num. Ahmad, Noor Hidayah 2009210234 |
Contributors: | Contribution Name Email / ID Num. Thesis advisor Harun, Nurul Aida UNSPECIFIED |
Subjects: | B Philosophy. Psychology. Religion > BF Psychology > Consciousness. Cognition > Awareness H Social Sciences > HG Finance > Insurance H Social Sciences > HG Finance > Insurance > Other insurance. Including automobile, burglary, credit, disaster, title insurance |
Divisions: | Universiti Teknologi MARA, Melaka > Bandaraya Melaka Campus > Faculty of Business and Management |
Programme: | Bachelor of Business Administration (Hons) Insurance (BA241) |
Keywords: | Awareness; Private car insurance coverage; Public |
Date: | 2011 |
URI: | https://ir.uitm.edu.my/id/eprint/27546 |
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