Factor that influences customers’ perception towards Islamic banking facilities / Muhammad Shahrul Zawawi Kamaruddin and Muhamad Hafizuddin Ja’apar

Kamaruddin, Muhammad Shahrul Zawawi and Ja’apar, Muhamad Hafizuddin (2014) Factor that influences customers’ perception towards Islamic banking facilities / Muhammad Shahrul Zawawi Kamaruddin and Muhamad Hafizuddin Ja’apar. [Student Project] (Unpublished)
Abstract

The purpose of this study is to analyse Factor that influences customers‟ perception towards Islamic banking facilities. For this study only 100 of respondents which are employees of Johor Land Berhad and Johor Silica Industries Sdn. Bhd were selected and act as respondent for this study. The objectives of this study are to examine if the factor of banks image and reputation, quality services and religiosity can influence customers‟ perception towards Islamic banking facilities. Other than that, this study also will identify which is most influence factor that contributed to the customers towards Islamic banking facilities. Besides that, this study is a quantitative research study whereby the findings of the study were analysed by using the Statistical Package for the Social Sciences (SPSS). Next, the data collected in this study is analyses by using frequency, descriptive analysis, reliability test, and Pearson correlation coefficient.

Item Details
Edit Item
Edit Item
Downloads & Files
[thumbnail of PPb_MUHAMMAD SHAHRUL ZAWAWI KAMARUDDIN BM M 14_5.pdf]
Text
PPb_MUHAMMAD SHAHRUL ZAWAWI KAMARUDDIN BM M 14_5.pdf
Download (403kB)
Location & Physical Holdings
Digital Copy
Physical Location
Item Status
Indexing & Metrics