Fundamental of Entrepreneurship ENT300 : LKT&CO / Mohd Solehin Narudin ... [et al.]

Narudin, Mohd Solehin and Christoper, Penelope and Bangun, Nurul Afidah and Bahar, Noor Aziela (2019) Fundamental of Entrepreneurship ENT300 : LKT&CO / Mohd Solehin Narudin ... [et al.]. [Entrepreneurship Project] (Unpublished)

Abstract

LKT & Co offer fast food for customers, providing the variety of Nasi Lemak that give
high satisfaction of the customers.
Our business is located at a strategic place in Miri, Sarawak. The location is near to the
workplaces, hotels and collage. Form the area, we can get a large potential customer. Besides
that, Miri is one of the biggest cities in Sarawak.
LKT & Co, marketing strategies is to emphasize the quality and price of our products.
We offer the affordable price because our target is young people who is still studying and
working. Thus, we develop marketing strategy that gives attraction to come to our shop
especially young people.

Metadata

Item Type:	Entrepreneurship Project
Creators:	Creators Email / ID Num. Narudin, Mohd Solehin 2017665468 Christoper, Penelope 2017686986 Bangun, Nurul Afidah 2017665106 Bahar, Noor Aziela 2017682124
Subjects:	H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty H Social Sciences > HF Commerce > Marketing H Social Sciences > HG Finance > Banking
Divisions:	Universiti Teknologi MARA, Sarawak > Kota Samarahan Campus > Faculty of Business and Management
Keywords:	Food,Nasi Lemak,Malaysian and Japan fusion food
Date:	December 2019
URI:	https://ir.uitm.edu.my/id/eprint/24041