Sustainable tourism development prac-tices of mice venue providers in east coast region, peninsula Malaysia / Maisarah Abd Hamid... [et al.]

Abd Hamid, Maisarah and Ismail, Noralisa and Mohd Fuza, Zatul Iffah and Ahmad, Khairun Najiah and Awang, Khairil Wahidin (2013) Sustainable tourism development prac-tices of mice venue providers in east coast region, peninsula Malaysia / Maisarah Abd Hamid... [et al.]. Journal of Tourism, Hospitality & Culinary Arts (JTHCA), 5 (2). ISSN 1985-8914 ; 2590-3837

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Abstract

The main purpose of this study is to review the sustainable tourism development practices of MICE (Meeting, Incentive, Convention and Exhibition) at hotel venues in East Coast Region, Peninsula Malay-sia. Responding to the importance of sustainable tourism practices, Malaysia has started to apply such practices in all tourism products, which include the hotel facilities. Malaysia offers a range of MICE venues that are either purposely built or integrated with hotel facili-ties. As one of the fastest emerging MICE tourism destination in the region, the sustainable tourism development practices by MICE venue providers is almost a must. The implementation of sustainable practices will bring benefits to the industry. However, it requires participation from all stakeholders in revising specific guidelines or following already accepted best practices to ensure the viability of the sustainable tourism concept. Most of the MICE venues in the East Coast Region, Peninsula Malaysia have the potential to apply sustainable tourism development practices in their day to day opera-tion. The result of this study will be used to propose guidelines for sustainable tourism development practices in MICE tourism.

Metadata

Item Type: Article
Creators:
Creators
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Abd Hamid, Maisarah
UNSPECIFIED
Ismail, Noralisa
UNSPECIFIED
Mohd Fuza, Zatul Iffah
UNSPECIFIED
Ahmad, Khairun Najiah
khairun@salam.uitm.edu.my
Awang, Khairil Wahidin
UNSPECIFIED
Subjects: G Geography. Anthropology. Recreation > G Geography (General) > Travel and the state. Tourism
Divisions: Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Hotel and Tourism Management
Journal or Publication Title: Journal of Tourism, Hospitality & Culinary Arts (JTHCA)
UiTM Journal Collections: UiTM Journal > Journal of Tourism, Hospitality & Culinary Arts (JTHCA)
ISSN: 1985-8914 ; 2590-3837
Volume: 5
Number: 2
Official URL: https://www.jthca.org/
Item ID: 20605
Uncontrolled Keywords: East Coast Region, MICE, sustainable tourism devel-opment practices, tourism
URI: https://ir.uitm.edu.my/id/eprint/20605

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20605

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