Azmi, Khairul Arief
(2026)
Reimaging the museum experience : engaging generation Z through immersive visual communication.
[Student Project]
Abstract
This project explores how museums can become more engaging and relevant for todayʼs younger generation. Many traditional museums rely on static displays and text-heavy information, which may not effectively capture the attention of Generation Z, who are more attracted to interactive, visually engaging, and technology-driven experiences.
Item Details
| Item Type: | Student Project |
|---|---|
| Creators: | Creators Email / ID Num. Azmi, Khairul Arief 2024738807 |
| Subjects: | A General Works > Museums (General). Collectors and collecting (General) N Fine Arts > N Visual arts (General) > Art museums, galleries, etc. |
| Divisions: | Universiti Teknologi MARA, Selangor > Puncak Alam Campus > Faculty of Art and Design |
| Programme: | Bachelor in Graphic Design (Honours) |
| Event Title: | Graphic Design Showcase 2026 |
| Event Dates: | March-July 2026 |
| Keywords: | Museum experience, Generation Z, Visual communication, Digital media, Interactive exhibitions, Audience engagement |
| Date: | March 2026 |
| URI: | https://ir.uitm.edu.my/id/eprint/149079 |
Downloads & Files
Text
149079.pdf
Download (243kB)
149079.pdf
Location & Physical Holdings
