Hotel facilities & environment and event promotion in influencing customer satisfaction with event design at 4-5-star hotels

Event management is developing tremendously. However, to the best of researcher’s knowledge, limited study has been found on customer satisfaction towards the event design/packages conducted at 4-5-star hotels. This study is intended to investigate the customer satisfaction towards hotel facilities & environment and event promotion at 4-5-star hotels. Event conducted at the hotels comprises of wedding event, corporate event, sport, educations seminars, conferences, social gatherings and many more. This study utilized secondary data collection with relevant articles on event management taken from journals, newspaper, magazines, website and etc. This study contributes to new knowledge in Event Management Hospitality literatures and can act as a foundation for future academicians or researchers that would like to explore on Event Management design. This study will also assist industry players/ hospitality operators/ hotel managers/ event planners to have better understanding of the factors that influence customer satisfaction with the event design in the hotel industry.