Atelier du Butter is a business that involves the production and sales of bread, pastries, cakes, and other baked goods. The rising demand for artisanal bread, specialty pastries, and innovative baked goods has created numerous opportunities for entrepreneurs in both traditional and modern bakery segments. Atelier du Butter consists of five partnership businesses whose contribute same amount of capital and hold different tasks and responsibilities to manage our business. Through our observation and research, we had planned to open this business because it offers compelling opportunities for entrepreneurs, supported by strong market fundamentals and growing consumer demand. Other than that, we discover that people nowadays often go to cafés and try various kinds of desserts, so we come out with fresh baked pastries at an affordable price. In addition to that, we have observed that there are fewer competitors that are involved in bakery sector. Thus, we take these opportunities to expand our business since we are qualified with marketing skills. There are many factors that we need to improve or develop in our business since we have just started business in this sector so that our company is able to compete in the market as there are many competitors out there making the same business. In conclusion, we hope that Atelier du Butter can be a well-known company throughout the nation and able to provide baked goods that meet customer satisfaction. We believe that our business will succeed in the future. Lastly, it is pleasure to be the reference point for other people to start their business.
| Item Type: | Entrepreneurship Project |
|---|---|
| Creators: | Creators Email / ID Num. Mazelan, Nureen Alissya Aliya 2023640784 Suhaimi, Nur Safiqah Elliyana 2023850654 Roein, Asher Tabany 2023838794 Stepanus, Leo 2023809906 |
| Contributors: | Contribution Name Email / ID Num. Advisor Stephen, Jacqueline Koh Siew Len jacqu807@uitm.edu.my |
| Subjects: | T Technology > TX Home economics > Cooking > Baking. Confectionery |
| Divisions: | Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Applied Sciences |
| Keywords: | Bakery industry, Small business management, Entrepreneurship |
| Date: | 2026 |
| URI: | https://ir.uitm.edu.my/id/eprint/146569 |
146569.pdf
