The impact of corporate social responsibility (CSR) on relationship quality in perspective of employees : A case study of ENCORP Berhad / Farah Najwa Asnan

Asnan, Farah Najwa (2016) The impact of corporate social responsibility (CSR) on relationship quality in perspective of employees : A case study of ENCORP Berhad / Farah Najwa Asnan. [Student Project] (Unpublished)

Abstract

In this emerging market economy with rapid advances of information and
communication technology also includes globalization and liberalization, businesses
in Malaysia are facing stiff challenges to maintain and survive in this competitive
environment. One of the biggest challenges faced by most business is to fulfil the
expectation of society of being responsible corporate citizens that will eventually
have effect on long run profitability. Many company believes that corporate social
responsibility (CSR) is the best action to be taken in order to be socially responsible
towards society.

Metadata

Item Type:	Student Project
Creators:	Creators Email / ID Num. Asnan, Farah Najwa UNSPECIFIED
Subjects:	L Education > LB Theory and practice of education > Teaching (Principles and practice) > Educational research. Regional educational laboratories. L Education > LB Theory and practice of education > Teaching (Principles and practice) > Educational research. Regional educational laboratories. > Action research > Malaysia
Divisions:	Universiti Teknologi MARA, Melaka > Bandaraya Melaka Campus > Faculty of Business and Management
Keywords:	Corporate Social Responsibility (CSR); Encorp Berhad; Perspective of Employees
Date:	2016
URI:	https://ir.uitm.edu.my/id/eprint/14519