Beakur, a halal, healthy candy for children

Referring to the interpretation of the Child Act (2001), a child is defined as a person under the age of eighteen. Children are a national asset and the lifeline for the country’s future development, hence it is crucial for children to grow up healthy both physically and mentally. It is with considerable concern that we acknowledge the data acquired through the Malaysia Child Statistics 2023 published by the Department of Statistics Malaysia (DOSM) shows an increase in the number of children under five years old in this country suffering from severe nutritional deficiencies by 0.3 percent in 2022 compared to 2021. Among the factors contributing to this increase is the practice of unhealthy eating among children. Children prefer to eat sweets such as candies. Most candies on the market contain preservatives and high sugar content. Therefore, a food product innovation named Bearkur was created as an initiative to replace the candies found in the market. This product is made from halal and high-quality ingredients such as dates, honey, and bovine gelatin. Bearkur comes in an attractive form that can capture children’s interest in choosing healthy gummy candies and expose them to sunnah