Abstract
This project introduces a premium MPV design through a collaboration between Perodua and Grab, aimed at enhancing ride experiences for families, VIP clients, and travel groups. It addresses common issues in current ride-hailing vehicles, such as limited space, lack of comfort, and minimal eco-friendly features. Using Humancentred Design (HCD) and reverse engineering methods, the design focuses on spaciousness, safety, accessibility, and modern technology. Key features include a comfortable interior, privacy-enhancing layout, advanced safety systems, and ecoconscious powertrain options.The final design offers a user-friendly, sustainable, and stylish vehicle tailored for Malaysia’s ride-sharing needs, supporting both comfort and environmental goals.
Metadata
| Item Type: | Article |
|---|---|
| Creators: | Creators Email / ID Num. Samsuri, Nur Rabiatul Fatiah rafasamsuri1204@gmail.com Yusoff, Zaidi zaidi8881@uitm.edu.my |
| Contributors: | Contribution Name Email / ID Num. Editor Shawalluddin, Syahrini syahrini@uitm.edu.my Editor Jamaludin, Juaini juaini@uitm.edu.my Editor Hassan, Normaziana normazianahassan@uitm.edu.my Editor Mohd Yusof, Fadila fadila675@uitm.edu.my |
| Subjects: | T Technology > TS Manufactures > Production management. Operations management T Technology > TS Manufactures > Production management. Operations management > Product engineering > Product design. Industrial design |
| Divisions: | Universiti Teknologi MARA, Kedah > Sg Petani Campus > Faculty of Art and Design |
| Journal or Publication Title: | Design Innovation Academic Show (DIAS) 2025 |
| ISSN: | 978672948780 |
| Page Range: | pp. 353-358 |
| Keywords: | Perodua x Grab, MPV design, Human-centered design, User experience, Eco-friendly vehicle, Reverse engineering, Smart mobility. |
| Date: | 2025 |
| URI: | https://ir.uitm.edu.my/id/eprint/135298 |
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