A study on the factors influencing students’ sensitivity towards halal certification in consuming halal food at UiTM Kota Bharu, Kelantan

Suhami, Fukayhah @ Fatiha and Mat Nasir, Noorfatiha and Zakaria, Nurain Nabilla and Mahamad Hamzah, Siti Nor Komariah and Kairan, Omar and Zakaria, Razimi and Mohd Yasin, Ahmad Bukhari and Nafi, Mohd Noor Azam and Ismail, Mohd Saufi (2018) A study on the factors influencing students’ sensitivity towards halal certification in consuming halal food at UiTM Kota Bharu, Kelantan. eProceeding of International Conference on Islam and Global Issues 2018 (iCIGI2018), 1 (1): ch.11: 3. pp. 1022-1027. ISSN 978-967-15434-3-6

Abstract

It is an obligation for Muslims to make sure daily life food consumption is halal. Therefore, Muslims should be more critical and sensitive towards the selection of food and product to meet this important requirement seriously. This study aims to study the students’ sensitivity towards Halal certification in consuming Halal food at UiTM Kota Bharu, Kelantan. 263 samples of UiTM Kota Bharu students from several programmes were selected using stratified sampling technique. Self-administrated questionnaire survey was used to obtain information from the 263. The factors studied in this study are attitude, knowledge, subjective norms and perceived behavioural control. From the analysis, factors attitude, subjective norms and perceived behavioural control have significant influence on students’ sensitivity towards Halal certification in consuming Halal food at UiTM Kota Bharu, Kelantan but the knowledge factors is not significant. The results also showed that there is no significant difference between male and female respondents towards students’ sensitivity towards Halal certification in consuming Halal food at UiTM Kota Bharu, Kelantan.

Metadata

Item Type: Article
Creators:
Creators
Email / ID Num.
Suhami, Fukayhah @ Fatiha
fukay570@kelantan.uitm.edu.my
Mat Nasir, Noorfatiha
noorfatihamnasir@gmail.com
Zakaria, Nurain Nabilla
nurainnabilla95@gmail.com
Mahamad Hamzah, Siti Nor Komariah
komariahhamzah@gmail.com
Kairan, Omar
omarkr@kelantan.uitm.edu.my
Zakaria, Razimi
razimi91@kelantan.uitm.edu.my
Mohd Yasin, Ahmad Bukhari
bukhari@kelantan.uitm.edu.my
Nafi, Mohd Noor Azam
norazam05@kelantan.uitm.edu.my
Ismail, Mohd Saufi
saufi408@kelantan.uitm.edu.my
Subjects: B Philosophy. Psychology. Religion > BP Islam. Bahaism. Theosophy, etc > Islam > Halal food
L Education > LB Theory and practice of education > Higher Education > Research
Divisions: Universiti Teknologi MARA, Kelantan > Machang Campus > Academy of Contemporary Islamic Studies (ACIS)
Journal or Publication Title: eProceeding of International Conference on Islam and Global Issues 2018 (iCIGI2018)
ISSN: 978-967-15434-3-6
Volume: 1
Number: 1
Page Range: pp. 1022-1027
Keywords: College students, Food habits, Halal food
Date: 2018
URI: https://ir.uitm.edu.my/id/eprint/134902
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