Abstract
HENANA Footwear and Collection officially started it operation on 13 June 2020, that located at Alamesra, Sulaman Coastal Highway, 88450, Kota Kinabalu, Sabah. Which this business is run by six main people that held different position in the company, such as General Manager, Marketing Manager, Operation Manager, Financial Manager, Administration Manager and Administration Clerk. As matter of fact, HENANA names was created by abbreviation and combination of capital names of six partners of the business. In addition, HENANA Footwear and Collection were funded by the six partners’ capital contribution and loan from Malayan Banking Berhad. Whereby, the six partners of this business has contribute RM 30,000 each and loan amounted to RM 171,830. Uniquely about our business is, HENANA Footwear and Collection not only producing our own brand footwear but also provide a customize services that we called as HENANA Collection. The existence of this business in the event of higher demand for footwear lately, as the footwear is known as necessarily things to human being, in order to protect our feet. Coupled with the fact of trend and status of the consumer. As stated above, HENANA Footwear and Collection is sited at strategic area, which this aspect, has increase the business productivity, whereby this area is placed near to main road, residential area, Shopping Mall and specifically our Main target market. The location of our physical business is crucial as part of marketing plan. Thus, by taking the location of the business to into consideration, HENANA Footwear and Collection will be successful and become more acknowledged
Metadata
| Item Type: | Entrepreneurship Project |
|---|---|
| Creators: | Creators Email / ID Num. Asni, Asrul 2018409706 Amat, Azlina 2018253798 Godfrey, Elvira 2018633782 Mohamad Arif, Mohamad Hafizan 2018444354 Moksin, Norhafeezah 2018418204 Nurkasah, Nurardiana 2018691292 |
| Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty |
| Divisions: | Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Administrative Science and Policy Studies |
| Keywords: | Administration, Operational, Financial, Marketing, Entrepreneurship |
| Date: | 2021 |
| URI: | https://ir.uitm.edu.my/id/eprint/128400 |
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- Bilik Koleksi Akses Terhad | Kampus Kota Kinabalu, Sabah
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