Abstract
Abah's recipe is about producing and selling 'Roti Burger Baghdad' as the main product combined with 'Kopi Madu' as the side product and operated on a food truck which will located at different location every day except on Friday. While there are many food truck selling Burger around Kota Kinabalu, Abah's recipe will excel due to its uniqueness by having Burger along with Coffee which will capture people's attention and by that, Abah's Recipe will slowly but surely gain market share as it provide simple and easy-grab food and most important it is delicious and comes with affordable price. Moreover, we are believed that we will managed to compete with our competitors in a few years ahead. This is because nowadays people are very busy and need to grab something easy to eat. We, Abah's Recipe, saw the opportunity that this business has the potential of success provided that it is handled efficiently. The people have always needed food in their life. This is because Malaysian people loves to eat.
Metadata
| Item Type: | Entrepreneurship Project |
|---|---|
| Creators: | Creators Email / ID Num. Abdullah, Siti Mursyidah Afiqah 2014201994 Mohd Aijzarim, Siti Nurafiqkah 2014616292 Ag Jaludin, Muhd Zulikhram 2014803734 Sulaiman, Ainal Mardiah 2014684576 Mohd Ismail, Nurafiqah 2014230856 Mohd Sarip, Mohd Sadan 2014856836 Mojitoh, Dylane Nadine 2014400914 Agus, Mohd Izlan 2014221348 Suaddy, Suryadi 2014885938 |
| Contributors: | Contribution Name Email / ID Num. Advisor Mohamad, Mohammad Firdaus moham2373@uitm.edu.my |
| Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty |
| Divisions: | Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Accountancy |
| Keywords: | Administration, Operational, Financial, Marketing, Entrepreneurship |
| Date: | 2017 |
| URI: | https://ir.uitm.edu.my/id/eprint/127823 |
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- Bilik Koleksi Akses Terhad | Kampus Kota Kinabalu, Sabah
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