TikTok’s role in boosting motivation to learn Arabic among Malaysian university students

Sahrir, Muhammad Sabri and Usman, Nurul Ain and Muhammad Sharifuddin, Huda and Mohd Shamsul, Fatin Nasuha and Nor Azman, Nurfitrah Shahira (2025) TikTok’s role in boosting motivation to learn Arabic among Malaysian university students. In: The Fourth International Competition on Sustainable Education 2025, 20th August 2025.
Abstract

This study investigates the impact of using the TikTok platform as a supplementary educational tool for enhancing motivation among university students in learning Arabic as a foreign language. The research responds to the increasing integration of social media in students' daily lives, particularly TikTok’s popularity among users aged 18–24, and explores how its features short videos, interactivity, and entertainment can be harnessed for pedagogical purposes.

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