Pro F.I.T Market Efficiency Learning Toolkit

Jasni, Nur Syuhada and Mat Rahim, Nurhazrina and Adnan, Mohd Fairuz and Ahmad, Bedah (2025) Pro F.I.T Market Efficiency Learning Toolkit. Global Accounting Innovation Showcase (GAIS) 2025 Extended Abstracts, 1: 28. pp. 116-118. ISSN 9786299634003

Abstract

Understanding the stock market can be complex, especially when learning about the Efficient Market Hypothesis (EMH). Many students struggle with financial concepts due to their abstract and theoretical nature. To address this, we developed Pro F.I.T. – Market Efficiency Learning Toolkit, an interactive and engaging approach to finance education. The F.I.T. strategy—Find, Invest, Time—simplifies how stock prices react to information. This toolkit incorporates quizzes, simulations, and real-world case studies to help students understand the three forms of EMH (Weak, Semi-Strong, and Strong). Through hands-on activities, learners can see how stock prices fluctuate based on news, corporate performance, and market events. This project enhances financial literacy by making learning practical and engaging. Instead of memorizing theories, students will apply concepts through interactive learning models. The toolkit is suitable for schools, investment clubs, and financial literacy programs, with potential expansion into a mobile app or university training program. By making financial concepts clear, engaging, and rewarding, the F.I.T. Market Efficiency Learning Toolkit helps students develop critical thinking, decision-making, and investment skills, fostering a deeper understanding of financial markets. This project aims to revolutionize finance education and stock market learning for young learners.

Metadata

Item Type: Article
Creators:
Creators
Email / ID Num.
Jasni, Nur Syuhada
nursy168@uitm.edu.my
Mat Rahim, Nurhazrina
UNSPECIFIED
Adnan, Mohd Fairuz
UNSPECIFIED
Ahmad, Bedah
UNSPECIFIED
Subjects: H Social Sciences > HG Finance > Investment, capital formation, speculation
L Education > LB Theory and practice of education > Computers in education. Information technology
Divisions: Universiti Teknologi MARA, Kelantan > Machang Campus > Faculty of Accountancy
Journal or Publication Title: Global Accounting Innovation Showcase (GAIS) 2025 Extended Abstracts
ISSN: 9786299634003
Volume: 1
Page Range: pp. 116-118
Keywords: Financial literacy, Experiential learning, Stock exchanges
Date: 25 July 2025
URI: https://ir.uitm.edu.my/id/eprint/124772
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