Optimizing accounting education through artificial intelligence powered mobile apps

Ei Myo, Thant Zin and Myat Pan, Hmone Thin and Hein Linn, Htet and Syukur, Muhammad (2025) Optimizing accounting education through artificial intelligence powered mobile apps. Global Accounting Innovation Showcase (GAIS) 2025 Extended Abstracts, 1: 26. pp. 109-111. ISSN 9786299634003

Abstract

Accounting subjects are generally considered difficult because of their abstract theoretical concepts and the excessive use of quantitative analysis, which may cause cognitive overload and a lack of interest from students. In order to solve these problems, this project presents a mobile application based on artificial intelligence (AI) that aims to transform accounting education. The app provides AI-assisted tutoring, personalized learning tracks, interactive quizzes, and entertaining educational videos according to every student's learning speed, taste, and level of knowledge. Using the gamification features such as points, badges, and leaderboards, the platform increases motivation, enhances memory retention, and promotes consistent learning habits. In addition, it connects the knowledge gap between theory and practice by using real-world case simulations and scenario-based learning activities. Such features enable students to use the principles of accounting in a dynamic, practical manner. Finally, the app provides content in an easy-to-understand, flexible, and entertaining way. It seeks to enhance academic achievement, increase confidence, and change how students view and interact with accounting.

Metadata

Item Type: Article
Creators:
Creators
Email / ID Num.
Ei Myo, Thant Zin
UNSPECIFIED
Myat Pan, Hmone Thin
UNSPECIFIED
Hein Linn, Htet
UNSPECIFIED
Syukur, Muhammad
muhammad.syu@mfu.ac.th
Subjects: H Social Sciences > HF Commerce > Accounting. Bookkeeping > Study and teaching. Research
L Education > LB Theory and practice of education > Computers in education. Information technology
Divisions: Universiti Teknologi MARA, Kelantan > Machang Campus > Faculty of Accountancy
Journal or Publication Title: Global Accounting Innovation Showcase (GAIS) 2025 Extended Abstracts
ISSN: 9786299634003
Volume: 1
Page Range: pp. 109-111
Keywords: Accounting, Artificial intelligence in education, Gamification in education
Date: 25 July 2025
URI: https://ir.uitm.edu.my/id/eprint/124770
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