Rainbow Florist Enterprise

Ab Halim, Che Nor Emelia and Elias, Ros Fadzilawati and Ismail, Elly Zaismawaty Arnie and Mohd Bokhori, Nor Azian and Yacob, Nor Hafizah (2000) Rainbow Florist Enterprise. [Entrepreneurship Project] (Unpublished)

Abstract

Rainbow Florist Enterprise, established as a partnership on January 1, 2001, is a floral business located strategically in Kota Bharu, Kelantan, offering fresh and artificial flowers, wedding packages, and corporate decoration services. Capitalizing on the specific lack of floral businesses in the region at the time, the company aims to fulfill the demand across the entire state by leveraging its proximity to key landmarks like hospitals, stadiums, and hotels. With a commitment to high-quality service and operational efficiency, the enterprise envisions growing from a local provider into a widely expanded network with branches throughout Malaysia and potential international reach.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Ab Halim, Che Nor Emelia
98070968
Elias, Ros Fadzilawati
98200582
Ismail, Elly Zaismawaty Arnie
98070975
Mohd Bokhori, Nor Azian
98071342
Yacob, Nor Hafizah
98203892
Contributors:
Contribution
Name
Email / ID Num.
Thesis advisor
Yeop Johari, Halim Shuhaimi
UNSPECIFIED
Subjects: H Social Sciences > HD Industries. Land use. Labor > Small business. Medium-sized business > Malaysia
H Social Sciences > HD Industries. Land use. Labor > Management. Industrial Management > Executives. Executive ability. Industrialists > Malaysia
Divisions: Universiti Teknologi MARA, Kelantan > Machang Campus
Universiti Teknologi MARA, Kelantan > Machang Campus > Faculty of Accountancy
Keywords: Floral business, Strategic location, Market expansion, Partnership, Entrepreneurship, Kota Bharu
Date: 2000
URI: https://ir.uitm.edu.my/id/eprint/124139
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