MGT028: Introduction to Business

UiTM, Faculty of Business Management (2023) MGT028: Introduction to Business. [Teaching Resource] (Unpublished)

Abstract

This course is designed to introduce basic knowledge of business to prepare students for diploma courses. The course content includes concept of business, entrepreneurship, management and marketing. It also covers sub-topics on digital marketing (e-marketing) to align with today’s digital era.

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Item Type: Teaching Resource
Creators:
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UiTM, Faculty of Business Management
UNSPECIFIED
Subjects: L Education > LG Individual institutions > Asia > Malaysia > Universiti Teknologi MARA
Divisions: Universiti Teknologi MARA, Shah Alam > Faculty of Business and Management
Collections: AIMS UiTM
Date: 2023
URI: https://ir.uitm.edu.my/id/eprint/123410
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123410

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