Abstract
Our company, YOUR FAVOURS PARTNERS is a company focused in Kota Kinabalu, Sabah. Our outlet is located at Suria Sabah, Kota Kinabalu. The nature of our business is under food production and the reason why we choose this sector as our main business is because we believe that Malaysia has the capacity and the potential to become a market leader in this sector. The food product that we are trying to sell and create market is called as "Pipuh". The food product is a well-known traditional food in Sarawak, where only the Melanau people know how to make it. The food product use sailfish to produce Pipus. Here, we are creating an opportunity for the food product to enter the local food product market. We believe that this product is marketable in local as well as to the international market. There are a few reasons why we chose this particular business.
• The food product is still new in Sabah and for the people of Sabah who love to try something different, especially in food, we brought this food product to be sold.
• The food product can be more appetizing since there are various types of cooking can be made based on only this food product. So, since Malaysia and especially the Sabahan really enjoys eating spicy food, pipes can be made as different type of Sambal.
• The most important factor is to become an entrepreneur and not too, depending in choosing a job in the public or private sector.
Metadata
| Item Type: | Entrepreneurship Project |
|---|---|
| Creators: | Creators Email / ID Num. Joseph, Jordan Clinton 2011193907 Abd Ajis, Afieqah Azureen 2011934899 Victor, Viclyn Anne 2011145011 Kamius, Farhana 2011926201 |
| Contributors: | Contribution Name Email / ID Num. Advisor Syed Annuar, Sharifah Nurafizah shari339@uitm.edu.my |
| Subjects: | H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty |
| Divisions: | Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Business and Management |
| Keywords: | Marketing, Operational, Financial, Entrepreneurship |
| Date: | 2014 |
| URI: | https://ir.uitm.edu.my/id/eprint/122980 |
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