Primrose Pearl Corporation

Peter George Mathew, Annabelle Florentia and Liudin, Lailatul Nashuha and Suharto, Muhammad Nur Patra and Mohammad Yassim, Nurain Ashyqin and Willie, Wellonica Olga (2015) Primrose Pearl Corporation. [Entrepreneurship Project] (Unpublished)

Abstract

Nowadays, people are having very little time to prepare themselves before doing something or going somewhere. Their time is also very limited, disabling them from arriving early to classes or works, and even restraining them from getting things done, due to insufficient time. Usually, they are having trouble preparing themselves early, since grooming processes always take very long period of time to finish, especially during bathing. For example, washing hair might be the bane during the whole processes, since it takes up to 10 minutes to be done, causing distress early in the morning. Therefore, our company, Primrose Pearl Corporation, wants to help them to get prepared easily before they have to face the day's challenges. Our product, Gisele, an antidandruff dry shampoo will help our customers to save their time, hence, increasing their daily productivities. Normally, washing hair using regular shampoo takes so long to be finished, since they have to use the conditioner after washing their hair, before rinsing it thoroughly using water, taking up to 10 minutes to complete. Our company wants to help them save a significant amount of their time for them, since our product may save 80% of their time, whereby it only takes 2 minutes to complete the task, even without using any water. Besides that, our company is also trying to answer the market's demand, since there are still no anti-dandruff dry shampoo sold in the market. The only dry shampoos that can be found are the normal ones, without carrying the aspect of preventing one's hair from dandruffs. A lot of feedbacks has been received by the shops selling them, whereby they stated that the regular dry shampoos that are being sold in the shops do not help them with their problems, causing the demand for anti-dandruff dry shampoos to exist. Hence, causing the establishment of our company and the creation of our newly-developed product.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Peter George Mathew, Annabelle Florentia
2014789517
Liudin, Lailatul Nashuha
2014772543
Suharto, Muhammad Nur Patra
2014985003
Mohammad Yassim, Nurain Ashyqin
2014529897
Willie, Wellonica Olga
2014585181
Contributors:
Contribution
Name
Email / ID Num.
Advisor
Hazley Lai, Franklin
frank985@uitm.edu.my
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
Divisions: Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Applied Sciences
Keywords: Marketing, Entrepreneurship, Financial, Business Strategy
Date: 2015
URI: https://ir.uitm.edu.my/id/eprint/122103
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