Bella Vita Enterprise

Hazwan, Alfazellawati and Nassar, Nur Hidayah and Indara, Muhammad Abdul Fikri and Sovester, Mohd Al-Hafiz and Mohd Yussuf, Abdul Hadi (2012) Bella Vita Enterprise. [Entrepreneurship Project] (Unpublished)

Abstract

Bella Vita is a beauty salon that allows the entire family to have their hair, face and nails need satisfied in one convenient visit. The main service in our company is hair styling, make up specialist and manicure. The selection of 'Bella Vita' as our company's name is simply because we want our customer to be confidence and beautiful for life as the Italian saying of 'Bella Vita' carry the meaning of 'Beautiful life' in English. There are many "quick salons" just like our company. However, many of these salons only provide minimum services that led people to search to get multiple services at the same, which will consume much time. Our company perceives an unfulfilled customer need for a low-cost salon that provides maximum flexibility and strong customer attention. By using this strategy, Bella Vita will gain significant market share and create critical long-term relationship with its clients. Bella Vita Beauty Salon provides hair styling for the entire family. This includes hair cuts for men and women, as well as hair cuts for children. Shampoos will be offered for all adults services. For makeup service, our company will provide service for wedding ceremonies, engagement ceremonies and as well as everyday makeup if desire. Discount will be given to those registered as member in our company. For nail service, our company will provide service such as nail shaping, cuticle care, nail colouring and nail polish. Our company also give opportunities for customer to choose any gender of co-workers to serve them. There is no person who does not want to look great, beautiful and confidence. However, in this rapid world of modernization, time to manage nails, hair as well as face is less because of the daily life work schedule. Working people are most likely preferred their beauty to be organized by salons especially nails and hair which could save more time. Bella Vita Beauty Saloon would be set up as a partnership business. Each partner will join in hand to participate in managing the administration of the company. This is also meaning that we own and run this company as real partners and not only nominal partners. Our proposed location for business operation will be place in Alamesra in Kota Kinabalu and be expecting to commence on January 2013. The selection of location is based on the competitors. We choose that location because it has lesser competitors compared to the other places such as Centre Point, Kota Kinabalu. In addition, Alamesra is also placed near Housing Park that will easier for people who lived near to come visit our company.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Hazwan, Alfazellawati
2010682314
Nassar, Nur Hidayah
2010636758
Indara, Muhammad Abdul Fikri
2010653722
Sovester, Mohd Al-Hafiz
2010252024
Mohd Yussuf, Abdul Hadi
2010688614
Contributors:
Contribution
Name
Email / ID Num.
Advisor
Hazley Lai, Franklin
frank985@uitm.edu.my
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
Divisions: Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Applied Sciences
Keywords: Marketing, Entrepreneurship, Financial, Business Strategy
Date: 2012
URI: https://ir.uitm.edu.my/id/eprint/122084
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  • Bilik Koleksi Akses Terhad | Kampus Kota Kinabalu, Sabah
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