Vivy Yusof: Malaysian fashion icon and social media–savvy businesswoman

Naseri, Roszi Naszariah Nasni (2022) Vivy Yusof: Malaysian fashion icon and social media–savvy businesswoman. Bulletin. Universiti Teknologi MARA, Terengganu.

Abstract

Vivy Sofinas Yusof (popularly known as Vivy Yusof) is a successful and well-known Malaysian entrepreneur. She is the Co-Founder of the dUCk group together with her husband, Fadzaruddin Anuar, who holds the position of Chief Creative Officer of the company. The dUCk Group is an e-commerce fashion company which was launched in May 2014. The company sold headscarves and expanded to accessories, cosmetics, stationery, and home and living products.

Metadata

Item Type: Monograph (Bulletin)
Creators:
Creators
Email / ID Num.
Naseri, Roszi Naszariah Nasni
roszinaseri@uitm.edu.my
Contributors:
Contribution
Name
Email / ID Num.
Chief Editor
Nik Jaafar, Nik Fazlin Hiryati
nikfa738@uitm.edu.my
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty > Malaysia
Divisions: Universiti Teknologi MARA, Terengganu > Dungun Campus > Malaysia Academy of SME and Entrepreneurship Development (MASMED), UiTM Terengganu
Journal or Publication Title: Info Usahawan
ISSN: 1823-6421
Keywords: Vivy Sofinas Yusof, Savvy businesswoman
Date: 2022
URI: https://ir.uitm.edu.my/id/eprint/121908
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121908

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