Shining Umbrella

Musa, Nurriana and Humphrey, Cynthia Lynn and Ginibol, Nelly and Julian, Allynor Ezra Cassandra and Mohd Rais, Norshazleena Shalin and Juanis, Eva Hanny (2015) Shining Umbrella. [Entrepreneurship Project] (Unpublished)

Abstract

Shining Umbrella is located in Sinsuran, near the Centre Point Sabah and K K Plaza that allows the entire family to have their needs satisfied in one convenient location. Shining Umbrella serves adult, teenagers, and kids and provides them a useful product that can make their life more easier as our product are made with the light so that they can use to protect them from rains and at the same time they have the light to lighten their ways. While there are many shops selling umbrella that only use to protect from sunlight and rainy day, but for Shining Umbrella will excel due to its creative and useful product such as multi-used. Shining Umbrella will slowly but surely gain market share as it is a good product that can gives the satisfaction for the entire family. Lastly, Shining Umbrella's got a very strategic location as many people come to that location. People across Sabah have decided to use our product when they want to fulfill their needs. For example, the umbrella use for works or for outdoor activity with the useful light through the umbrella. Besides, the umbrella has their own style that can make people attract with our products. Shining Umbrella has foreseen this opportunity to provide the finest and highest quality of product and styling to all people, despite their age or gender. This has shown that Shining Umbrella has the caliber to be the one of the most successful business in Sabah. We, Shining Umbrella, saw the opportunity that this business has the potential of success provided that is handled efficiently. All people have always need an umbrella to protect them from sunlight, rains and also need a light to enlighten their ways when it is difficult to see their ways clearly. They will feel more comfortable and no need to bring torchlight and umbrella as our product has already combined it together. Shining Umbrella sees this as a way to prosper in this market, by taking advantage of all these people needs.

Metadata

Item Type: Entrepreneurship Project
Creators:
Creators
Email / ID Num.
Musa, Nurriana
2013935601
Humphrey, Cynthia Lynn
2013478362
Ginibol, Nelly
2013290576
Julian, Allynor Ezra Cassandra
2013636548
Mohd Rais, Norshazleena Shalin
2013166429
Juanis, Eva Hanny
2013613652
Subjects: H Social Sciences > HB Economic Theory. Demography > Entrepreneurship. Risk and uncertainty
Divisions: Universiti Teknologi MARA, Sabah > Kota Kinabalu Campus > Faculty of Accountancy
Keywords: Marketing Plan, Operational Plan, Financial Plan, Entrepreneurship
Date: 2015
URI: https://ir.uitm.edu.my/id/eprint/121689
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