Exploring the relationship between service quality and student satisfaction in sports facility management: evidence from a higher education setting / Anis Khalida Khalid and Siti Aida Lamat

This study examines the relationship between service quality and student satisfaction with sports facilities at IKTBN Chembong. It identifies preferred service quality factors, measures satisfaction levels, and investigates their relationship. Addressing gaps in Malaysian contexts, it explores how service quality impacts sports participation and engagement. The research contributes empirical evidence to improve infrastructure and enhance student satisfaction in sports facilities. This study employs a non-experimental quantitative approach using surveys to assess service quality and student satisfaction at IKTBN Chembong. A total of 241 students were surveyed, ensuring data accuracy. Descriptive analysis was conducted to examine demographics, while correlation analysis using Jamovi software explored relationships between service quality and satisfaction. Findings aim to provide insights into enhancing sports facility services.