Abstract
The Barbers Arcade, located at G-21, Komersial Radia, Persiaran Arked, Bukit Jelutong, 40150 Shah Alam, Selangor, Is a unique business concept that combines the art of grooming with the excitement of gaming. Our shop provides modern individuals seeking a blend of style, entertainment, and relaxation in one space. By offering top-notch barbershop services alongside gaming entertainment, we aim to redefine leisure and self-care for our target market. Our mission is to provide a memorable experience where customers can unwind, socialize, and rejuvenate while enjoying exceptional services. Whether it's a fresh haircut, a shave, or an immersive gaming session with friends, The Barber's Arcade offers a seamless blend of functionality and fun. We target a diverse audience, induding teenagers, young adults, and families, who value quality grooming services and enjoy gaming as a form of entertainment. Our prime location in Bukit Jelutong ensures accessibility to our primary market, while our innovative concept sets us apart from competitors in both the grooming and entertainment industries. The Barber's Arcade is equipped with modern facilities, high-quality grooming tools, and the tatest gaming consoles to provide a premium experience. With competitive pricing and excellent customer service, we aim to build a loyal customer base and become a preferred destination for grooming and leisure in the region. Our marketing strategy leverages social media, local advertising, and word-of-mouth to atiract and retain customers. By creating a welcoming environment and consistentiy exceeding customer expectations, we project substantial growth in both revenue and market presence. Over the next three years, we anticipate steady increases in sales, driven by our commitment to quality and the growing demand for hybrid service offerings. The Barber's Arcade is not just a business; 's a lifestyle destination where grooming meets gaming, redefining how customers spend their time and elevating their self-care routines.
Metadata
Item Type: | Entrepreneurship Project |
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Creators: | Creators Email / ID Num. Amir Hamzah, Khairi Mattin UNSPECIFIED Nik Abdullah Suhaimi, Nik Farhan UNSPECIFIED Azaman, Muhammad Aiman UNSPECIFIED Mohd Ramadzan, Ameerul Afiq UNSPECIFIED Adzhar, Hamzah UNSPECIFIED Norzaidi, Muhammad Aqil Izzuddin UNSPECIFIED |
Subjects: | H Social Sciences > HF Commerce > Business education |
Divisions: | Universiti Teknologi MARA, Negeri Sembilan > Seremban Campus |
Keywords: | ENT300, Barbers Arcade, self-care, Shah Alam, Selangor |
Date: | 2025 |
URI: | https://ir.uitm.edu.my/id/eprint/115968 |
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